You’ve heard us say it before, and we’ll say it again: our vision is that you have a vision, for yourself, for women, for the world.
Author "Plume Science"
Need some last minute green gift ideas? We’ve got you covered! We’ve rounded up the best green beauty and sustainable gifting guides from our Pluminati and put them all in one place for you!
Thousands of professional and aspiring makeup artists descended upon Vancouver at the annual three-day International Makeup Artist Trade Show, better known as IMATS. The Plume team was on-location at this gathering of the industry’s top professionals.
Have you ever heard the saying ‘brows on fleek’ and thought what the heck does that even mean? Let us tell you.
Clean eating is on everyone’s minds and the benefits are unarguable. What we put into our bodies makes a huge difference in our health, vitality, and longevity. So now that we’ve got clean eating down and are making healthier choices, what about our beauty routine?
Vitamins nourish every part of us, including our eyes. Committed to healthy lashes and healthy bodies, we dug deep and found foods that can improve your overall eye health, and help you get the gorgeous glow you want.
Want to find out how clean your beauty products actually are? There’s an app for that. Think Dirty is an easy-to-use app that helps consumers discover the safest cosmetic products. Not unlike Plume's origin story, Think Dirty was a project born out of the founder's personal journey to discover products in the cosmetic industry that were truly non-toxic.
Dramatic, beautiful, bewitching eyes have one thing in common – they’re larger than life. Even if you weren’t born with big, Zooey Deschanel-esque eyes, you can still achieve the same look. Here are some of our favorite makeup tips and tricks to make your eyes look bigger!
Wanting full, feathery lashes isn’t anything new. When we look back through the decades, there has been many gorgeous pairs of thick dramatic lashes that have set the bar for modern beauty. While they’re not necessarily real lashes, they are most definitely iconic. And they most definitely give us lash envy.